Ekan Surma Dani For Eyes Makeup For Girls And Women Pack Of 1

Ekan Surma Dani For Eyes Makeup For Girls And Women Pack Of 1

Ekan Surma Dani is a high-quality eye makeup product perfect for girls and women who love to enhance their eyes with a touch of elegance.

Key Features: - Rich pigmentation for a bold and striking look - Smudge-proof formula for long-lasting wear - Easy to apply and blend for a seamless finish - Comes in a convenient pack of 1 for on-the-go application

For whom: This product is specifically designed for girls and women who want to add a pop of color to their eye makeup look. Whether you're going for a subtle everyday look or a dramatic evening look, Ekan Surma Dani is the perfect choice.

Pros: - Intense color payoff - Long-lasting formula - Easy to use and control - Travel-friendly packaging Cons: - May require touch-ups throughout the day - Limited shade range

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers smooth application and long-lasting formula, meeting consumer expectations.	Vogue
Brand Strength	20	15	Established brand with loyal customer base in the kajal segment.	Brand Equity
Category Momentum	20	10	Growing demand for traditional eye makeup products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing moderate competition from local and international kajal brands.	Cosmopolitan
Use-case Advantage	5	5	Versatile usage for both daily wear and special occasions.	Femina
Final Market Score	100	66/100 (3.30/5)	Ekan Surma Dany Eyeliner offers a balanced mix of quality, affordability, and brand reputation in the competitive kajal segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—