Ecostay Perfect Brow Definer BD 1 Choco Brown

Ecostay Perfect Brow Definer BD 1 Choco Brown

Ecostay Perfect Brow Definer BD 1 Choco Brown is a high-quality brow pencil designed to help you achieve perfectly groomed eyebrows.

Key Features: - Dual-ended design with a spoolie brush on one end for blending and shaping - Long-lasting, smudge-proof formula - Precision tip for easy application - Available in a natural choco brown shade

For whom: This brow definer is suitable for anyone looking to define and enhance their brows for a polished and put-together look.

Pros: - Easy to use - Long-lasting formula - Natural choco brown shade complements a variety of skin tones

Cons: - May need to be sharpened frequently to maintain a precise tip - Limited shade options available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers precise application and long-lasting color	BeautyToday
Brand Strength	20	10	Established brand reputation in cosmetics industry	BrandWatch
Category Momentum	20	15	Strong demand for eyebrow colors in Indian market	IDC
Price Positioning	20	15	Competitively priced compared to similar products	PriceWatch
Competition	10	1	Facing intense competition from other popular brands	CosmeticsDigest
Use-case Advantage	5	5	Versatile shade suitable for various skin tones	Vogue
Final Market Score	100	66/100 (3.30/5)	Highly competitive eyebrow color with good market fit in India

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—