DR Rashel Lavender Pack of 2 Face Wipes Enriched with goodness of Lavener and Aloe Vera Extract For Multi purpose use Gives Refreshing and Glowing Skin 25 pc x 2

DR Rashel Lavender Pack of 2 Face Wipes Enriched with goodness of Lavener and Aloe Vera Extract For Multi purpose use Gives Refreshing and Glowing Skin 25 pc x 2

- This DR Rashel Lavender Pack includes 2 packs of face wipes that are enriched with the goodness of lavender and aloe vera extract.

- These face wipes can be used for multiple purposes and are designed to give your skin a refreshing and glowing appearance.

- The lavender and aloe vera extracts in these wipes help to soothe and hydrate the skin, making them suitable for all skin types.

- The convenient packaging of these face wipes makes them perfect for on-the-go use, allowing you to easily freshen up anytime, anywhere.

For whom: - This DR Rashel Lavender Pack of 2 Face Wipes is suitable for anyone looking for a quick and effective way to cleanse and refresh their skin. Pros: - Enriched with lavender and aloe vera extract for added skin benefits - Can be used for multiple purposes - Convenient packaging for on-the-go use Cons: - May not be suitable for those with sensitive skin due to the fragrance Overall, the DR Rashel Lavender Pack of 2 Face Wipes is a versatile and convenient skincare product that can help you achieve a refreshed and glowing complexion.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Enriched with Lavender and Aloe Vera for refreshing and glowing skin, aligns with Indian consumer preferences.	Euromonitor
Brand Strength	20	18	DR Rashel known for quality skincare products in India.	Brandwatch
Category Momentum	20	15	Growing demand for makeup cleansing wipes in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a 2-pack offering, appealing to price-sensitive Indian consumers.	GfK
Competition	10	8	Facing moderate competition from established and emerging brands in the makeup cleansing wipes segment in India.	Nielsen
Use-case Advantage	5	5	Multi-purpose use adds value and convenience for Indian consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong product with good market fit and competitive pricing in the Indian makeup cleansing wipes segment.

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