Dove Hair Fall Rescue Shampoo 180 ml Hair Fall Control for Thicker Hair Mild Daily Anti Hair Fall Shampoo for Men Women

Dove Hair Fall Rescue Shampoo 180 ml Hair Fall Control for Thicker Hair Mild Daily Anti Hair Fall Shampoo for Men Women

About Product: Dove Hair Fall Rescue Shampoo is specially formulated to help reduce hair fall and promote thicker, healthier hair. It is a mild daily shampoo that gently cleanses the hair without stripping it of its natural oils.

Key Features: - Contains nourishing ingredients to strengthen hair and reduce breakage - Helps to promote hair growth and thickness - Suitable for both men and women - Has a pleasant fragrance that leaves hair smelling fresh

For whom: This shampoo is ideal for those who are experiencing hair fall or thinning hair and are looking for a solution to help improve the overall health and appearance of their hair.

Pros: - Effective in reducing hair fall and promoting hair growth - Gentle formula that is suitable for daily use - Leaves hair feeling soft and manageable - Affordable price point

Cons: - Some users may find the fragrance to be too strong - Results may vary for different individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for hair fall control, a key concern in India.	Euromonitor
Brand Strength	20	15	Dove is a trusted brand in the Indian market.	Brandwatch
Category Momentum	20	10	Strong growth in shampoo market in India.	Mintel
Price Positioning	20	10	Competitively priced for the Indian market.	Retail360
Competition	10	8	Facing strong competition from other anti-hair fall shampoos.	AC Nielsen
Use-case Advantage	5	3	Addresses both men's and women's hair fall concerns.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Dove Hair Fall Rescue Shampoo positioned well in competitive Indian shampoo market.

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