Tide Matic Top Load Detergent Washing Powder 4 Kg 2 Kg Free

This Tide Matic Top Load Detergent Washing Powder is a convenient and effective laundry solution that helps remove tough stains and keeps clothes looking fresh and clean. Suitable for top load washing machines, this detergent powder is specially formulated to work well in high efficiency machines.

Key Features: - Powerful cleaning formula that effectively lifts dirt and stains - Works well in both hard and soft water - Helps maintain the brightness and color of clothes - Fresh fragrance that leaves clothes smelling great - Comes in a convenient packaging with 2 kg extra for free

For whom: This detergent powder is ideal for busy individuals and families who want a hassle-free and efficient way to do their laundry. It is perfect for those with top load washing machines who want a powerful cleaning solution.

Pros: - Effective in removing tough stains - Works well in both hard and soft water - Leaves clothes smelling fresh - Comes with extra quantity for added value

Cons: - May not be suitable for front load washing machines

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large pack size with extra 2 kg free appeals to Indian consumers	Business Today, Financial Express
Brand Strength	20	10	Tide is a well-established and trusted brand in India	Economic Times, Hindu Business Line
Category Momentum	20	15	High demand for laundry products in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market	Livemint, CNBC TV18
Competition	10	6	Facing competition from other popular detergent brands in India	Business Standard, The Tribune
Use-case Advantage	5	5	Convenient packaging for top load washing machines	India Today
Final Market Score	100	66/100 (3.30/5)	Tide Matic Top Load Detergent Washing Powder 4 Kg 2 Kg Free is well-positioned in the Indian laundry market.

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