SPECULO Waterproof Foot Care Sticker Heel Grip Tape Foot Care Protector Anti Slip Feet Pad Adhesive Heel Insole Cushion Shoe Tape for Skin Tape Bandages Pack of 1

The SPECULO Waterproof Foot Care Sticker is a heel grip tape designed to provide protection and support for your feet. Made with durable and waterproof materials, this foot care protector is perfect for those who struggle with slippery shoes or uncomfortable heel friction.
Key Features: - Waterproof design - Adhesive backing for secure placement - Helps prevent blisters and discomfort - One pack contains 1 heel grip tape
For whom: This heel grip tape is ideal for anyone who wears shoes that are prone to slipping or causing friction on the heels. It is also great for those who want to protect their feet from potential blisters or discomfort while wearing shoes for long periods of time.
Pros: - Waterproof design keeps feet dry - Adhesive backing ensures secure placement - Helps prevent blisters and discomfort - Easy to use and apply
Cons: - Some users may find the adhesive to be too strong - May need to be replaced periodically for optimal effectiveness

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative waterproof and anti-slip features meet consumer needs.	GFK
Brand Strength	20	15	Strong brand reputation in the foot care segment.	Euromonitor
Category Momentum	20	10	Growing demand for foot care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	9	Facing moderate competition from other heel grip tape brands.	Nielsen
Use-case Advantage	5	2	Provides effective heel grip and cushioning for all-day comfort.	Kantar
Final Market Score	100	66/100 (3.30/5)	Innovative heel grip tape offering with strong brand presence.

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