Sebamed Cleansing Bar 100G Standard Size

Sebamed Cleansing Bar is a soap-free cleansing bar that is suitable for all skin types. It has a pH value of 5.5, which helps to maintain the natural protective layer of the skin. This gentle cleanser works to effectively cleanse without stripping the skin of its natural oils.

Key Features:
- Soap-free formula
- pH balanced at 5.5
- Suitable for all skin types
- Helps to maintain the skin's natural barrier
For whom:
Sebamed Cleansing Bar is ideal for those with sensitive skin, as well as anyone looking for a gentle and effective cleanser that won't disrupt the skin's natural balance.

Pros:
- Gentle on the skin
- Helps to maintain the skin's pH balance
- Suitable for daily use
- Dermatologist recommended
Cons:
- May not be as effective for removing heavy makeup or sunscreen
- Some may find the bar format less convenient than a liquid cleanser

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sebamed Cleansing Bar offers gentle cleansing suitable for sensitive skin.	Beauty Insider
Brand Strength	20	18	Sebamed is a well-established brand known for quality skincare products.	Brand Equity
Category Momentum	20	15	Growing demand for premium skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to other premium cleansing bars in the market.	Retail360
Competition	10	8	Facing competition from other premium skincare brands offering similar cleansing bars.	Cosmetics Business
Use-case Advantage	5	5	Specifically formulated for sensitive skin, addressing a common consumer need.	Vogue
Final Market Score	100	76/100 (3.80/5)	Sebamed Cleansing Bar 100G holds a strong position in the premium skincare segment in India.

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