Santoor Brightening Shower Gel With Natural Saffron Marigold Extracts For Men Women For Glowing Skin Suitable For All Skin Types No Parabens No Silicones 500ml

Santoor Brightening Shower Gel is a rejuvenating body wash infused with natural saffron and marigold extracts. It is suitable for both men and women, providing a luxurious shower experience that leaves the skin glowing and refreshed.

Key features of this shower gel include the use of natural ingredients like saffron and marigold extracts, which are known for their brightening and moisturizing properties. The formula is free from parabens and silicones, making it safe for all skin types.

This shower gel is ideal for those looking to improve the overall appearance of their skin, as well as for individuals with dry or dull skin in need of hydration and revitalization.

Pros: - Natural ingredients like saffron and marigold extracts - Suitable for all skin types - Free from parabens and silicones - Leaves skin feeling refreshed and glowing Cons: - Some users may find the scent too strong - May not provide deep hydration for extremely dry skin

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Saffron and marigold extracts align with the trend towards natural ingredients in skincare.	Euromonitor
Brand Strength	20	18	Santoor is a well-established brand known for quality skincare products in India.	Brand Equity
Category Momentum	20	15	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a 500ml shower gel offering premium ingredients.	Retail360
Competition	10	8	Facing competition from other established natural skincare brands in India.	Business Today
Use-case Advantage	5	5	Suitable for all skin types, catering to a wide consumer base.	IndiaRetailing
Final Market Score	100	76/100 (3.80/5)	Santoor Brightening Shower Gel positioned well in the growing Indian natural skincare market.

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