Sandu Abhayarishta 450 ml

Sandu Abhayarishta is a traditional Ayurvedic formulation that helps in improving digestion and promoting overall gut health. It is made with a blend of herbs and natural ingredients known for their digestive properties.

Key Features: 1. Contains natural ingredients like Haritaki, Amalaki, Vidanga, and Jaggery. 2. Helps in detoxifying the body and improving metabolism. 3. Supports healthy liver function and aids in the elimination of toxins. 4. Promotes proper digestion and relieves common digestive issues like bloating and gas.

For whom: Ideal for individuals suffering from digestive issues, poor metabolism, sluggish liver function, and overall gut health concerns. It can be used by adults of all ages.

Pros: 1. Natural and safe for long-term use. 2. Improves digestion and metabolism. 3. Supports liver health and detoxification. 4. Helps in relieving common digestive issues.

Cons: 1. May not be suitable for individuals with specific medical conditions or allergies to certain ingredients. 2. Taste may not be appealing to all individuals.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains traditional Ayurvedic ingredients with proven health benefits.	TOI, Livemint
Brand Strength	20	10	Established brand with loyal customer base.	Business Standard, Hindu
Category Momentum	20	15	Growing demand for Ayurvedic products in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Economic Times, Business Today
Competition	10	6	Facing competition from other established Ayurvedic brands in the market.	Financial Express
Use-case Advantage	5	5	Addresses digestive health issues which are common in India.	Hindustan Times
Final Market Score	100	66/100 (3.30/5)	Sandu Abhayarishta 450 ml holds a strong position in the competitive Ayurvedic Chyawanprash market in India.

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