QERINKLE Bio Collagen Overnight Face Mask Korean Glass Skin Hydrogel Mask for Deep Hydration Hyaluronic Acid Niacinamide Vitamin E Centella

QERINKLE Bio Collagen Overnight Face Mask is a Korean glass skin hydrogel mask designed to provide deep hydration to the skin. Formulated with ingredients like hyaluronic acid, niacinamide, vitamin E, and Centella, this mask works overnight to restore and rejuvenate the skin.

Key Features: - Contains bio collagen for firming and plumping the skin - Helps to improve skin texture and tone - Provides long-lasting hydration - Nourishes and protects the skin against environmental stressors

For whom: Ideal for all skin types, especially those looking to hydrate and rejuvenate their skin while they sleep. Suitable for those with dry, dull, or aging skin.

Pros: - Lightweight gel texture that absorbs easily into the skin - Non-irritating formula that is gentle enough for sensitive skin - Visible results in the morning with softer, smoother, and more radiant skin

Cons: - The gel mask may slip off during the night for some users - Slightly higher price point compared to other overnight masks on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains popular ingredients like Hyaluronic Acid and Niacinamide.	Vogue
Brand Strength	20	18	Strong brand reputation in Korea and positive customer reviews.	Brandwatch
Category Momentum	20	15	Growing demand for premium skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar luxury face masks in India.	Forbes
Competition	10	8	Facing competition from established local and international skincare brands.	Vogue, Brandwatch
Use-case Advantage	5	5	Addresses deep hydration needs for Indian consumers with busy lifestyles.	Elle
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position this product well in the growing premium skincare segment in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—