Protyze Anytime Clear Whey Protein Isolate Assorted Flavour 5 Pack 24 g Protein Sachet 7 2 g BCAA Gluten Free Low Carb Light and Refreshing Zero Added Sugar Muscle Growth Recovery

Protyze Anytime Clear Whey Protein Isolate is a convenient way to get your protein fix on the go. Each sachet contains 24g of protein, making it perfect for post-workout recovery or as a quick snack between meals.

Key Features of Protyze Anytime Clear Whey Protein Isolate include being gluten-free, low in carbs, and containing zero added sugars. It also contains 7.2g of BCAAs, which are essential for muscle growth and repair.

This product is suitable for anyone looking to increase their protein intake, whether you're a gym-goer, athlete, or simply looking for a healthy snack option. The assorted flavors make it a versatile choice for different tastes.

Pros: Convenient single-serve sachets, high protein content, low carb and sugar-free, great for muscle recovery and growth. Cons: Limited flavor options in the 5-pack assortment, may be pricier compared to bulk protein powders.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein content, BCAA, gluten-free, low carb, and zero added sugar align well with current consumer preferences for health-focused products.	Nielsen
Brand Strength	20	10	Established brand with positive reputation in the health and fitness industry.	Euromonitor
Category Momentum	20	15	Growing demand for convenient nutrition products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from established and emerging brands offering similar whey protein isolate products.	IRI
Use-case Advantage	5	5	Convenient sachet packaging and light, refreshing flavors cater to on-the-go consumers seeking post-workout recovery options.	Kantar
Final Market Score	100	66/100 (3.30/5)	Strong product positioning in a growing market, facing moderate competition.

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