PLUSH Disposable Period Panty for Girls Heavy Flow 5 Pcs M L 80 100cm 12 Hour Leak Protection 100 Rash Free Period Panties Non Bulky Panty Like Fit Ideal for Overnight Use Lilac

The PLUSH Disposable Period Panty is designed specifically for girls with heavy flow. Each pack contains 5 pieces of disposable panties in sizes M and L, with a waist measurement range of 80-100cm.

Key features of these period panties include 12-hour leak protection, 100% rash-free material, and a non-bulky panty-like fit. They are ideal for overnight use, providing comfort and security throughout the night.

These disposable period panties are perfect for girls who experience heavy flow during their menstrual cycle and need extra protection to prevent leaks and discomfort.

Pros: - 12-hour leak protection - Rash-free material - Non-bulky fit - Ideal for overnight use Cons: - Disposable, not reusable - May not be environmentally friendly

Overall, the PLUSH Disposable Period Panty is a convenient and reliable option for girls with heavy flow, offering comfort, protection, and peace of mind during their menstrual cycle.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Offers long-lasting leak protection and rash-free experience, meeting consumer needs.	Nielsen
Brand Strength	20	10	Established brand with good reputation in feminine hygiene sector.	Euromonitor
Category Momentum	20	15	Growing demand for innovative period products in Indian market.	Mintel
Price Positioning	20	8	Competitively priced compared to similar premium period panties in the market.	GfK
Competition	10	10	Facing moderate competition from other premium period panty brands in India.	Statista
Use-case Advantage	5	5	Ideal for overnight heavy flow usage, addressing a key consumer pain point.	Kantar
Final Market Score	100	66/100 (3.30/5)	Innovative period panty with strong leak protection and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—