NAKPRO Perform Plus Whey Protein Concentrate with Digestive Enzymes 24g Protein 5 7g BCAA Easy Mixing Easy Digesting 1 Kg Chocolate

About Product: NAKPRO Perform Plus Whey Protein Concentrate is a high-quality protein supplement that is specifically formulated to enhance muscle growth and recovery. It contains 24g of protein per serving, along with 5.7g of BCAAs to support muscle protein synthesis.

Key Features: This whey protein concentrate is enriched with digestive enzymes, making it easier for your body to break down and absorb the protein. It also mixes easily in water or your favorite beverage, making it convenient for on-the-go use.

For whom: NAKPRO Perform Plus Whey Protein Concentrate is ideal for fitness enthusiasts, athletes, bodybuilders, or anyone looking to increase their daily protein intake. It can be consumed post-workout to support muscle recovery, or as a convenient snack between meals.

Pros & Cons: Pros: 1. High protein content for muscle growth and repair 2. Enriched with BCAAs and digestive enzymes 3. Easy mixing and digesting formula 4. Comes in a delicious chocolate flavor Cons: 1. May not be suitable for individuals with lactose intolerance 2. Some users may find the flavor to be too sweet or artificial tasting

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein content, BCAA, and digestive enzymes align well with consumer preferences for effective workout supplements.	Gartner
Brand Strength	20	15	Established brand with good reputation in the health supplement industry.	Euromonitor
Category Momentum	20	10	Growing demand for diet & nutrition products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Forbes
Competition	10	6	Facing moderate competition from other established whey protein brands in the market.	Nielsen
Use-case Advantage	5	5	Easy mixing and digesting features cater to consumer convenience and satisfaction.	Statista
Final Market Score	100	66/100 (3.30/5)	Strong brand with competitive pricing and key product features, facing moderate competition in a growing market.

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