Mysore Heritage Rich Blend of Royal Sandal Wood Fragrance for A Soft and Glowing Complexion 450grm Pack Of 3

About Product: Experience the rich heritage of Mysore with this luxurious blend of royal sandalwood fragrance in a 450grm pack of 3. This soap is designed to give you a soft and glowing complexion with every use.

Key Features: - Infused with the essence of royal sandalwood - Leaves skin feeling soft and smooth - Helps to maintain a glowing complexion - Pack of 3 for long-lasting use

For whom: This soap is suitable for all skin types, especially those looking to indulge in a luxurious bathing experience. The rich blend of sandalwood fragrance is perfect for anyone looking to pamper themselves.

Pros: - Luxurious and royal fragrance - Leaves skin feeling soft and smooth - Helps maintain a glowing complexion - Pack of 3 for continued use Cons: - May be expensive compared to regular soaps - Fragrance may be too strong for some individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique sandalwood fragrance and skin benefits align well with consumer preferences.	India Today
Brand Strength	20	15	Established brand with a heritage of offering quality Ayurvedic products.	Brand Equity
Category Momentum	20	10	Growing demand for traditional skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 3, offering value for money.	Business Standard
Competition	10	6	Facing competition from other established Ayurvedic skincare brands in the market.	Economic Times
Use-case Advantage	5	5	Addresses the need for natural skincare solutions in a convenient pack size.	Vogue
Final Market Score	100	66/100 (3.30/5)	Well-positioned Ayurvedic skincare product with unique sandalwood fragrance and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—