Man Matters 3 in 1 Action Charcoal Menthol Body Wash With Menthol 5 Niacinamide Activated Charcoal Beads For Instant Cooling Odor Protection Improves Skin texture 250ml

- This Man Matters 3 in 1 Action Charcoal Menthol Body Wash is a unique and refreshing product designed to provide instant cooling and odor protection while improving skin texture. It contains menthol, niacinamide, and activated charcoal beads for a comprehensive cleansing experience.

- Key features of this body wash include its cooling menthol sensation, odor-fighting properties, skin-smoothing niacinamide, and detoxifying activated charcoal beads. The combination of these ingredients helps to cleanse and refresh the skin while leaving it feeling smooth and revitalized.

- This body wash is perfect for men who lead an active lifestyle and want a convenient and effective way to cleanse and care for their skin. Whether you're hitting the gym, going for a run, or just looking to freshen up after a long day, this product is designed to meet your needs.

- Pros of this body wash include its instant cooling sensation, ability to fight odors, and skin-improving properties. It's a convenient all-in-one product that can simplify your skincare routine and leave you feeling clean and refreshed. However, some users may find the menthol sensation to be too intense, so it's important to test a small amount on your skin before using it regularly.

- Cons of this body wash may include its strong menthol scent, which may not be to everyone's liking. Additionally, some users may prefer a more gentle formulation for everyday use. It's important to consider your personal preferences and skin type when choosing a body wash, but overall, this Man Matters 3 in 1 Action Charcoal Menthol Body Wash offers a unique and effective option for men looking to care for their skin.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique combination of ingredients catering to skin texture improvement and odor protection.	India Retailing
Brand Strength	20	18	Established brand with a loyal customer base in the personal care segment.	Brand Equity
Category Momentum	20	15	Growing demand for innovative body wash products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail4Growth
Competition	10	0	Intense competition from established and new entrants offering similar body wash solutions.	Business Standard
Use-case Advantage	5	3	Addresses the need for instant cooling and skin texture enhancement in a single product.	ET Retail
Final Market Score	100	66/100 (3.30/5)	Innovative body wash with unique features positioned well in the competitive Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—