Mamaearth Rice Water Tone Up Face Cream with Rice Water Niacinamide for Glass Skin 50g Instantly Brightens Even Skin Tone Adds Glow All Skin Types Korean Rice Tone Up

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Mamaearth Rice Water Tone Up Face Cream is well-positioned in the growing Indian skincare market.
Rs.358.00 Rs.399.00
Best price from Amazon.in Amazon.in

Details

Face Cream is a lightweight and hydrating cream that instantly brightens the skin and adds a natural glow. It is enriched with the goodness of rice water and niacinamide, known for their brightening and skin tone evening properties.

Key Features:
- Instantly brightens the skin
- Adds a natural glow
- Evens out skin tone
- Lightweight and hydrating
- Suitable for all skin types
- Made with natural ingredients

For those looking to achieve a glass skin effect, Mamaearth Rice Water Tone Up Face Cream is the perfect addition to their skincare routine. It is suitable for all skin types and can be used daily to achieve bright and glowing skin.

Pros:
- Lightweight formula
- Brightens skin instantly
- Adds a natural glow
- Suitable for all skin types
- Made with natural ingredients

Cons:
- May not be suitable for those with extremely sensitive skin
- Some may find the consistency too thick for their liking
- Results may vary for individuals with different skin types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Rice water and niacinamide align with current skincare trends in India. Euromonitor
Brand Strength 20 15 Mamaearth's strong brand reputation for natural skincare products. Brandwatch
Category Momentum 20 10 Growing demand for Korean beauty products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 8 Facing competition from other Korean skincare brands in the Indian market. Forbes
Use-case Advantage 5 5 Addresses the need for instant brightening and glow for all skin types. Gartner
Final Market Score 100 66/100 (3.30/5) Mamaearth Rice Water Tone Up Face Cream is well-positioned in the growing Indian skincare market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Mamaearth Rice Water Tone Up Face Cream with Rice Water Niacinamide for Glass Skin 50g Instantly Brightens Even Skin Tone Adds Glow All Skin Types Korean Rice Tone Up

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Best price
Rs.358.00 Rs.399.00