La Shield Mineral Sports Sunscreen Gel Spf 50 100 Mineral Sunscreen 8 Hours Water Resistant For Women And Men No White Cast Broad Spectrum Pa Fragrance Free Dermatologist Tested 50G all

The La Shield Mineral Sports Sunscreen Gel SPF 50 is a high protection mineral sunscreen that is perfect for outdoor activities. Its broad spectrum protection shields the skin from harmful UVA and UVB rays, while its water-resistant formula ensures long-lasting coverage.

Key Features: - SPF 50 for high sun protection - Mineral sunscreen without any added chemicals - 8 hours water-resistant for prolonged activity - Fragrance-free and dermatologist tested for sensitive skin - No white cast, suitable for all skin tones

This sunscreen is suitable for both women and men who enjoy outdoor sports or activities that expose them to intense sunlight. Its lightweight gel formula makes it easy to apply and comfortable to wear for long periods of time.

Pros: - High sun protection with SPF 50 - Water-resistant for up to 8 hours - Mineral formula suitable for sensitive skin - No white cast, blends seamlessly into the skin Cons: - May require reapplication after swimming or excessive sweating - Slightly higher price point compared to chemical sunscreens

Overall, the La Shield Mineral Sports Sunscreen Gel SPF 50 is a reliable choice for outdoor enthusiasts looking for long-lasting sun protection without the white cast or chemical irritants found in other sunscreens.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers high SPF, mineral-based, water-resistant, fragrance-free formulation meeting market preferences.	GfK
Brand Strength	20	15	La Shield is a well-known brand in the sunscreen category in India.	Euromonitor
Category Momentum	20	10	Strong demand for high SPF mineral sunscreens in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar high-end mineral sunscreens in India.	IRI
Competition	10	6	Facing competition from established brands offering similar mineral sunscreen products in India.	Nielsen
Use-case Advantage	5	5	Long-lasting 8-hour protection suitable for outdoor activities in Indian climate.	Kantar
Final Market Score	100	66/100 (3.30/5)	La Shield Mineral Sports Sunscreen Gel SPF 50 positioned well in the Indian market with strong brand recognition and competitive pricing.

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