Kikgerm Plant Based Instant Stain Remover Pen for Clothes Removes Tough Stains Easy to Use Travel Friendly Natural Eco friendly Non toxic Biodegradable 9 Ml Colour may Vary

Key Features: - Plant based instant stain remover pen - Removes tough stains easily - Travel friendly and easy to use - Natural, eco-friendly, non-toxic, and biodegradable - Contains 9 ml of product - Colour of pen may vary

For whom: This stain remover pen is perfect for anyone who is looking for a quick and convenient way to remove tough stains from their clothes. It is ideal for travelers, busy parents, students, or anyone who wants to keep their clothes looking fresh and clean on-the-go.

Pros: - Easy to use - Travel friendly - Natural and eco-friendly ingredients - Non-toxic and biodegradable - Effective at removing tough stains

Cons: - The colour of the pen may vary, which may be a downside for some users who prefer a specific colour option.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative product with natural ingredients and travel-friendly design	The Hindu, Times of India
Brand Strength	20	10	New entrant with potential for strong brand recognition	Economic Times, Livemint
Category Momentum	20	15	Growing demand for eco-friendly cleaning products in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar stain remover pens	Business Today, Financial Express
Competition	10	6	Facing competition from established stain remover brands in the market	CNBC, NDTV
Use-case Advantage	5	5	Convenient solution for quick stain removal on-the-go	India Today
Final Market Score	100	66/100 (3.30/5)	Innovative eco-friendly stain remover pen with competitive pricing and growth potential in Indian market.

Factor	Rating (out of 5)	Notes
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