Jovees Herbal De-Tan Scrub with SPF | Brightening, Revitalizing Face Scrub | Removes Dead Skin, Provides Gentle Exfoliation | Smooth and Clear Complexion | Enriched with Turmeric and Aloe Vera | Suitable for All Skin Types | 100g

This Jovees Herbal De Tan Scrub is a gentle exfoliating face scrub that helps remove dead skin cells, brighten and revitalize the skin. Enriched with turmeric and aloe vera, it effectively smoothens and clears the complexion, leaving your skin looking radiant. It also contains SPF for added protection against harmful UV rays.

Key Features:
- Removes dead skin cells
- Brightens and revitalizes the skin
- Gentle exfoliation for smooth and clear complexion
- Enriched with turmeric and aloe vera
- Suitable for all skin types
- Contains SPF for added protection

This product is ideal for anyone looking to improve the texture and appearance of their skin. It is especially beneficial for those with dull, tired-looking skin in need of a boost. Whether you have dry, oily, or combination skin, this scrub can help rejuvenate and refresh your complexion.

Pros:
- Gentle exfoliation for smooth skin
- Brightens and revitalizes the complexion
- Contains SPF for sun protection
- Suitable for all skin types

Cons:
- May not be suitable for sensitive skin types
- Some users may find the scent too strong
- Results may vary for individuals with different skin concerns

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Addresses key consumer needs for de-tanning and gentle exfoliation.	Euromonitor
Brand Strength	20	10	Established brand with loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for herbal skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from other herbal skincare brands.	BeautyInsider
Use-case Advantage	5	5	Offers multi-functional benefits suitable for various skin types.	Vogue
Final Market Score	100	66/100 (3.30/5)	Well-positioned herbal de-tan scrub with SPF in growing Indian skincare market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—