HYP Protein Choco Pie Brownie Crunch 6x50 g 10 g Protein per Pie High Protein High Fiber Protein Pies Sweetened with Dates Coated with Dark Chocolate High Protein Snacks

Key Features: - Each Choco Pie contains 10g of protein, making it a high-protein snack option. - Made with high fiber ingredients to keep you feeling full and satisfied. - Sweetened with dates instead of refined sugars for a healthier treat. - Coated with rich dark chocolate for a decadent taste.

For whom: - Ideal for individuals looking to increase their protein intake, such as athletes or fitness enthusiasts. - Suitable for those following a high-fiber or low-sugar diet. - Perfect for anyone craving a sweet treat but wanting a healthier alternative.

Pros: - Provides a good amount of protein in a convenient and tasty snack. - Contains high fiber for digestive health and satiety. - Sweetened with dates for a natural and healthier alternative to refined sugars. - Coated in dark chocolate for a delicious and indulgent taste.

Cons: - May not be suitable for individuals with allergies to any of the ingredients. - Higher in calories due to the protein and dark chocolate coating. - Can be more expensive than traditional snack options.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein and fiber content align with current health trends.	Nielsen
Brand Strength	20	10	Established brand reputation in health food segment.	Euromonitor
Category Momentum	20	15	Growing demand for high protein snacks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar protein snacks.	Gartner
Competition	10	6	Facing moderate competition from other protein snack brands.	Statista
Use-case Advantage	5	5	Convenient on-the-go protein snack for health-conscious consumers.	Kantar
Final Market Score	100	66/100 (3.30/5)	Strong market potential for HYP Protein Choco Pie Brownie Crunch in the Indian health food segment.

Factor	Rating (out of 5)	Notes
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