HUDA BEAUTY Lush Lashes - 3 Pairs

Key Features: - Handmade natural thick eyelashes - Made of polyester - Comes with eyelash glue - Reusable extensions - Set includes 3 pairs of false eyelashes For whom: This product is suitable for women and girls who want to enhance their natural eyelashes for a more glamorous look. Pros: - Handmade and natural-looking - Comes with eyelash glue for easy application - Reusable extensions help save money in the long run - Set includes 3 pairs for various looks Cons: - Some users may find the length of the lashes too long - Polyester material may not be suitable for those with sensitive skin

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	10	Long, handmade, and reusable eyelashes are popular in India.	Vogue
Brand Strength	20	15	HUDA BEAUTY is a well-known brand in the beauty segment.	Forbes
Category Momentum	20	10	High demand for false eyelashes in Indian market.	Mintel
Price Positioning	20	8	Competitively priced compared to similar products in the market.	BusinessToday
Competition	10	8	Facing competition from local and international false eyelash brands.	Cosmopolitan
Use-case Advantage	5	5	Offers natural and thick eyelashes for enhanced beauty looks.	Elle
Final Market Score	100	56/100 (2.80/5)	Strong brand and features position the product well in the Indian false eyelashes market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—