Hari Darshan Premium Chandan Tika: Herbal Pure Sandalwood Paste with Gangajal, Mint, Saffron, and Clove - Safe for Skin, Long Lasting Fragrance - Ideal for Daily Pooja, Tilak, Hawan - 100g

About Product: Hari Darshan Premium Chandan Tika is a herbal pure sandalwood paste mixed with Gangajal, mint, saffron, and clove. This traditional Indian product is perfect for daily pooja, tilak, and hawan ceremonies.

Key Features: - Safe for skin - Long-lasting fragrance - Made with high-quality ingredients - Easy to apply - Comes in a convenient 100g packaging

For whom: This product is ideal for individuals who perform daily rituals, ceremonies, or prayers. It is also suitable for those looking for a natural alternative to synthetic fragrances.

Pros: - Authentic sandalwood scent - Refreshing mint and saffron notes - Leaves a lasting impression - Easy to use and apply - Ethically sourced ingredients

Cons: - May not be suitable for individuals with sensitive skin - Packaging could be improved for better storage options.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique combination of ingredients catering to religious and personal care needs.	India Retailing
Brand Strength	20	18	Established brand with a loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for herbal products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Wire
Competition	10	8	Facing competition from traditional and modern herbal products.	Business Standard
Use-case Advantage	5	5	Versatile usage for daily rituals and personal grooming.	Hinduism Today
Final Market Score	100	76/100 (3.80/5)	Strong brand with unique features positioned well in growing herbal products market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—