Hansaplast Ayurvedic Corn Plaster 14-Count Foot Corn Removal Bandages

Key Features: - Specifically designed for removing corns on the foot - Comes in 9 envelopes per pack - Ayurvedic formula for natural healing

For whom: - Suitable for individuals suffering from corns on their feet - Perfect for those looking for a natural remedy for corn removal

Pros: - Effective in removing corns - Ayurvedic ingredients are gentle on the skin - Easy to use with individual envelopes for convenience

Cons: - May not work for severe cases of corns - Some users may find the process of applying the plaster tedious

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Ayurvedic ingredients align well with the traditional Indian consumer preferences for natural remedies.	Livemint, India Today
Brand Strength	20	10	Hansaplast is a recognized brand in the Indian healthcare sector.	Business Standard, The Hindu
Category Momentum	20	15	Growing demand for Ayurvedic foot care products in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar Ayurvedic foot care products in the market.	Moneycontrol, CNBC TV18
Competition	10	6	Facing moderate competition from other Ayurvedic foot care brands in the market.	Business Today, Financial Express
Use-case Advantage	5	5	Effective solution for foot corn removal, addressing a common issue in the Indian population.	The Economic Times
Final Market Score	100	66/100 (3.30/5)	Strong Ayurvedic foot corn plaster with competitive pricing and good market fit.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—