Fybogel Hi-Fibre Isabgol Husk Powder 100g Orange - Manufacturer Recommended Daily Dose Required

Fybogel Hi Fibre Isabgol Husk 100g Orange is a dietary supplement that helps support healthy digestion and bowel movement.

Key Features: - Made with natural Isabgol husk - Contains high fiber content - Helps relieve constipation and promote regular bowel movements - Orange flavor for a pleasant taste

For whom: This product is suitable for individuals looking to improve their digestive health and regulate their bowel movements. It can be used by adults and children over 12 years old.

Pros: - Easy to mix with water or juice - Gentle on the stomach - Provides a good source of fiber - Helps maintain regularity

Cons: - May cause bloating or gas in some individuals - Not recommended for those with certain digestive disorders - Some people may not enjoy the taste of the orange flavor

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High fiber content aligns with increasing health consciousness.	Healthcare India
Brand Strength	20	10	Established brand with a loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for digestive health products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing competition from both local and international fiber supplements.	Market Watch
Use-case Advantage	5	5	Convenient daily dose packaging for easy consumption.	Grocery Times
Final Market Score	100	66/100 (3.30/5)	Strong market potential due to brand strength and product fit in the growing digestive health segment.

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