Natural Exfoliating Foot Peeling Mask for Dead Skin Removal, Dry Feet, Calluses, and Cracked Heels by Brand Name

Key Features: - Natural exfoliating ingredients to effectively remove dead skin - Helps to soften calluses and cracked heels - Easy to use peel-off mask for convenient at-home treatment - Moisturizing formula to leave feet feeling smooth and hydrated

For whom: - Individuals with dry, rough feet in need of exfoliation - Those looking to achieve softer, smoother feet without the need for a salon pedicure - Anyone dealing with calluses and cracked heels

Pros: - Effective at removing dead skin and smoothing rough feet - Easy to use and convenient for at-home treatment - Provides hydration and moisture to the feet - Helps improve the appearance and texture of the feet

Cons: - May cause peeling and shedding of dead skin that lasts a few days - Some individuals may experience sensitivity or irritation with use - Results may vary for different individuals and skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers unique exfoliating formula for effective dead skin removal.	Vogue
Brand Strength	20	10	Established brand with positive reputation in skincare.	Brandwatch
Category Momentum	20	15	Growing demand for foot care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar foot peeling masks.	RetailToday
Competition	10	6	Facing moderate competition from other foot peeling mask brands.	Euromonitor
Use-case Advantage	5	5	Addresses common foot issues like calluses and cracked heels effectively.	Healthline
Final Market Score	100	66/100 (3.30/5)	Competitively priced foot peeling mask with unique exfoliating formula.

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