IMC Aloe Digest 30ml Enriched with Rare 5 Extracts: Aloe Vera, Menthol, Ajwain Oil, Kapoor, and Saunf Oil

This digestive aid supplement is designed to help alleviate symptoms of indigestion, bloating, gas, and stomach discomfort. Its unique blend of aloe vera, menthol, ajwain oil, kapoor, and saunf oil works synergistically to promote healthy digestion and soothe the digestive tract.

Key Features:
- Enriched with rare 5 extracts for maximum effectiveness
- Convenient 30ml size for on-the-go relief
- Natural ingredients with no artificial colors or flavors
For whom:
This product is suitable for adults who experience occasional digestive issues such as bloating, gas, and indigestion. It is not recommended for children under the age of 12 or pregnant women.

Pros:
- Fast-acting relief from digestive discomfort
- Easy to take on-the-go
- Made with natural ingredients
Cons:
- May not be suitable for individuals with allergies to any of the ingredients
- Some users may find the taste or smell unpleasant
- Results may vary for each individual

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique blend of rare extracts offers competitive edge.	Hindu Business Line, Financial Express
Brand Strength	20	10	Established brand with loyal customer base.	Economic Times, Livemint
Category Momentum	20	15	Growing demand for Ayurvedic products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Today, CNBC TV18
Competition	10	6	Facing moderate competition from established and new entrants.	Moneycontrol, NDTV Profit
Use-case Advantage	5	5	Addresses digestive health concerns prevalent in Indian consumers.	India Today, The Hindu
Final Market Score	100	66/100 (3.30/5)	IMC Aloe Digest 30ml positioned well in growing Ayurvedic Chyawanprash market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—