Himalaya Liv.52 DS Sugar-Free 100ml Syrup

Himalaya Liv 52 DS 100ml Syrup Sugar Free is a herbal liver tonic that helps in improving liver functions and detoxifying the liver. It is a sugar-free formulation suitable for diabetic patients as well.

Key Features: - Supports liver health - Detoxifies the liver - Regenerates liver cells - Sugar-free formulation

For whom: This syrup is suitable for individuals looking to improve their liver health, especially those with liver disorders or those who consume alcohol regularly.

Pros: - Herbal formulation - Sugar-free - Helps in improving liver functions

Cons: - May take some time to show results - Taste may not be appealing to all users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sugar-free formulation aligns with current health-conscious consumer trends	Business Standard
Brand Strength	20	18	Himalaya is a trusted brand with a strong presence in Ayurvedic products	Brand Equity
Category Momentum	20	15	Growing demand for liver health products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar liver health syrups in the market	Retail Today
Competition	10	8	Facing moderate competition from other established Ayurvedic liver health products	The Economic Times
Use-case Advantage	5	5	Convenient 100ml bottle size appeals to on-the-go consumers	India Retailing
Final Market Score	100	76/100 (3.80/5)	Strong brand and formulation in a growing liver health market segment.

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