Cif Lemon Kitchen and Bathroom Surface Cleaner Cream 500ml - Removes Tough Grease, Dirt, and Stains with Natural Abrasive Cleaning Particles

About Product: Cif Abrasive Surface Cleaner Cream Lemon is a powerful cleaning solution designed to tackle tough stains and dirt on surfaces in the kitchen and bathroom. Its formula contains natural cleaning particles that effectively remove grease and grime, leaving surfaces sparkling clean.

Key Features: - Contains natural cleaning particles - Removes tough stains and grease - Suitable for use in the kitchen and bathroom - Comes in a convenient 500 ml size

For whom: This product is perfect for households looking for a reliable and effective surface cleaner to keep their kitchen and bathroom clean and hygienic. It is ideal for busy individuals who want a quick and easy solution to tough cleaning tasks.

Pros: - Powerful cleaning formula - Easy to use - Pleasant lemon scent - Effective on a variety of surfaces

Cons: - May require some scrubbing for stubborn stains - Not suitable for all surfaces, always test on a small area first before use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Effective cleaning of tough grease, dirt, and stains is highly valued in Indian households.	Hindu Business Line, Financial Express
Brand Strength	20	15	Cif is a well-established brand known for quality cleaning products.	Economic Times, Livemint
Category Momentum	20	10	Growing demand for household cleaning products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Today, CNBC TV18
Competition	10	6	Facing competition from other established cleaning brands offering similar products.	Moneycontrol, NDTV Profit
Use-case Advantage	5	5	Versatile cleaner suitable for both kitchen and bathroom surfaces.	The Tribune
Final Market Score	100	66/100 (3.30/5)	Cif Lemon Kitchen and Bathroom Surface Cleaner Cream 500ml is well-positioned in the Indian market with strong brand recognition and effective cleaning capabilities.

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