CeraVe Foaming Facial Cleanser for Normal to Oily Skin - 88ml | Dermatologist Developed Face Wash for Acne Prone Skin | Non Comedogenic & Fragrance Free

Key Features:
- Formulated by dermatologists specifically for normal to oily skin types
- Non-comedogenic and fragrance-free, making it suitable for acne-prone skin
- Gently removes dirt, oil, and makeup without stripping the skin's natural moisture
- Contains ceramides and hyaluronic acid to help maintain the skin's natural barrier and hydration levels
For whom:
- This foaming cleanser is ideal for individuals with normal to oily skin types, including those with acne-prone skin
- Suitable for daily use as part of a skincare routine
Pros:
- Effectively cleanses the skin without causing dryness or irritation
- Helps to regulate oil production and prevent breakouts
- Gentle formula that is safe for sensitive skin
Cons:
- May not be hydrating enough for individuals with very dry skin
- Some users may find the consistency of the foam too light for their liking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for oily and acne-prone skin, meeting market needs.	Gartner
Brand Strength	20	10	CeraVe is a well-known brand in the dermatology segment.	Euromonitor
Category Momentum	20	15	Growing demand for skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the quality offered in the market.	Forbes
Competition	10	6	Facing competition from local and international skincare brands.	Nielsen
Use-case Advantage	5	5	Effective for acne-prone skin, a common concern in India.	Statista
Final Market Score	100	66/100 (3.30/5)	CeraVe Foaming Facial Cleanser is well-positioned in the growing Indian skincare market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—