Beardo Whisky Smoke Eau De Parfum 100ml - Spicy Woody Oudh Scent - Long Lasting Men's Fragrance - Ideal Date Night Cologne - Perfect Gift for Him

Key Features: - Spicy, woody oudh scent - Long-lasting eau de parfum - Perfect for date nights - Great gift for husbands, boyfriends, and men in general
For whom: This perfume is designed for men who appreciate a sophisticated and masculine scent. It is perfect for those looking for a fragrance that stands out on date nights or special occasions.
Pros: - The spicy woody oudh scent is unique and memorable - The long-lasting formula ensures you smell great all day or night - Makes for a great gift for the men in your life
Cons: - Some may find the scent too strong for everyday wear - The price point may be higher than some other perfumes on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique blend of spicy, woody, and oudh scents appeals to Indian consumers.	FragranceX
Brand Strength	20	18	Beardo is a well-known brand in the men's grooming segment in India.	Euromonitor
Category Momentum	20	15	Growing demand for premium men's fragrances in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium fragrances in the market.	Kantar
Competition	10	8	Facing competition from established luxury fragrance brands in India.	Vogue India
Use-case Advantage	5	5	Ideal for date nights, catering to the romantic preferences of Indian men.	GQ India
Final Market Score	100	76/100 (3.80/5)	Strong brand and unique scent contribute to a competitive position in the premium men's fragrance market in India.

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