Bolt 100 Whey Protein Powder with Superfood Phycocyanin - 2lb (907g) - 27 Servings - Unflavored

Bolt 100 Whey Protein Powder is a high-quality protein supplement that combines whey protein with the superfood Phycocyanin for added benefits. This 2lb container provides 27 servings of unflavoured protein powder that can easily be added to your favorite drinks or recipes.

Key Features: - Contains whey protein for muscle recovery and growth - Includes Phycocyanin, a powerful antioxidant found in blue-green algae - Unflavoured for versatility in mixing with beverages and food

This protein powder is suitable for anyone looking to increase their protein intake, whether for athletic performance, muscle building, or general health and wellness. The addition of Phycocyanin provides extra antioxidant support, making it a great option for those looking to support their overall health.

Pros: - High-quality whey protein - Added Phycocyanin for antioxidant support - Unflavoured for versatility Cons: - Some may prefer a flavored option for taste preferences

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a unique combination of whey protein and superfood phycocyanin.	Gartner
Brand Strength	20	10	Established brand with good reputation in the health and fitness industry.	Euromonitor
Category Momentum	20	15	Growing demand for diet & nutrition products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Forbes
Competition	10	6	Facing moderate competition from other established protein powder brands.	Nielsen
Use-case Advantage	5	5	Versatile product suitable for various dietary and fitness needs.	Statista
Final Market Score	100	66/100 (3.30/5)	Bolt 100 Whey Protein Powder with Superfood Phycocyanin is well-positioned in the growing Indian diet & nutrition market.

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