AL FALAH Sheesham Wooden Kapoor Dani Camphor Diffuser Set for Home and Puja - Electric Bakhoor Burner and Aroma Night Lamp - Brown Sheesham Wood

n Kapoor Dani is a beautiful and elegant way to diffuse camphor or other aromatic substances in your home or puja room.

Key Features:
- Made from high-quality Sheesham wood
- Electric-operated for ease of use
- Can be used as a night lamp
- Stylish design adds beauty to any space

For whom:
This Kapoor Dani is perfect for individuals who enjoy using traditional methods of fragrancing their homes or puja rooms. It is also great for those looking for a stylish and functional home decor piece.

Pros:
- Easy to use
- Stylish design
- Can be used as a night lamp

Cons:
- Electric-operated, so may not be suitable for those looking for a more traditional method of diffusing camphor

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique combination of electric burner and aroma lamp appeals to consumers.	Livemint, India Today
Brand Strength	20	10	Established brand reputation in the home decor segment.	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for home fragrance products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market.	CNBC, Financial Express
Competition	10	6	Facing moderate competition from traditional and modern home fragrance products.	The Indian Express
Use-case Advantage	5	5	Versatile usage for both home ambiance and religious rituals.	Times of India
Final Market Score	100	66/100 (3.30/5)	Innovative product with strong market potential in the growing Indian home fragrance segment.

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