Complan Royale Chocolate Flavour Nutrition Drink Powder for Kids 1kg Carton - Protein Rich with 34 Vital Nutrients

Key Features:

- Contains 34 vital nutrients essential for growing children - Packed with protein for muscle development - Delicious Royale Chocolate flavor that kids love - Comes in a convenient 1 kg carton for easy storage and use

For whom:

Complan Nutrition Drink Powder is ideal for children who may not be getting all the nutrients they need from their regular diet. It is also suitable for picky eaters who may not be getting enough protein in their meals.

Pros:

- Provides essential nutrients for overall growth and development - Tastes great, making it easy for kids to drink - Convenient packaging for busy parents

Cons:

- Some may find the chocolate flavor too sweet - Pricier than generic nutrition drinks

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of vital nutrients suitable for kids' growth.	Livemint, Economic Times
Brand Strength	20	10	Complan is a well-established brand in the nutrition segment.	Business Standard, Hindu
Category Momentum	20	15	Growing demand for nutrition drinks in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Today, CNBC
Competition	10	6	Facing competition from other established nutrition drink brands.	Financial Express, Zee Business
Use-case Advantage	5	5	Tailored to meet the nutritional needs of growing children.	Forbes, India Today
Final Market Score	100	66/100 (3.30/5)	Complan Royale Chocolate is well-positioned in the competitive nutrition drink market in India.

Factor	Rating (out of 5)	Notes
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