Colorbar cosmetics Intensely Rich Kajal Creatively Black 0 30 g Matte Finish

Colorbar cosmetics Intensely Rich Kajal Creatively Black 0 30 g Matte Finish

Colorbar Cosmetics Intensely Rich Kajal in Creatively Black is a highly pigmented kajal that provides intense color payoff in a single swipe. The matte finish gives a bold and dramatic look to the eyes, making them stand out.

Key Features: - Highly pigmented formula - Matte finish - Long-lasting wear - Water-resistant - Cruelty-free

For whom: This kajal is perfect for anyone looking to create bold and intense eye makeup looks. It is suitable for all skin types and is easy to apply, making it ideal for beginners and makeup experts alike.

Pros: - Intense color payoff - Matte finish for a bold look - Long-lasting wear - Water-resistant formula - Cruelty-free

Cons: - May require touch-ups throughout the day for oily eyelids - Some users may find it slightly difficult to remove with regular makeup remover

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and intense color are popular among Indian consumers.	Euromonitor
Brand Strength	20	18	Colorbar is a well-known and trusted brand in India.	Brandwatch
Category Momentum	20	15	Strong demand for eyeliners in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Kantar
Competition	10	10	Facing strong competition from other popular kajal brands in India.	Nielsen
Use-case Advantage	5	3	Long-lasting formula suitable for daily wear.	GfK
Final Market Score	100	76/100 (3.80/5)	Colorbar Cosmetics Intensely Rich Kajal is well-positioned in the competitive Indian eyeliner market.

Factor	Rating (out of 5)	Notes
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