Close Up Fresh Protection Toothpaste - 150g

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Complete oral care solution with multi-vitamin formula for strong teeth and gums
  • Long-lasting freshness for up to 12 hours, effective in treating bad breath
  • Gel formula helps clean and protect teeth, suitable for daily use
  • From India's No. 1 brand, Close Up, trusted for bad breath treatment

Market-Based Score (India)

76/100 (3.80/5)
Good value
Competitively positioned toothpaste with strong brand reputation.
Rs.249.00 Rs.289.00
Best price from Amazon.in Amazon.in
Details
Close Up Complete Fresh Protection Toothpaste is a popular gel toothpaste from India's No. 1 brand. It is specially formulated with a multi-vitamin formula to provide complete protection for your teeth and gums. This toothpaste is also effective in treating bad breath, giving you long-lasting freshness.

Key features of Close Up Complete Fresh Protection Toothpaste include its gel formula, which helps to effectively clean and protect your teeth. It also contains a multi-vitamin formula that helps to strengthen your teeth and gums, while providing long-lasting freshness for up to 12 hours.

This toothpaste is suitable for anyone looking for a complete oral care solution. Whether you are looking to protect your teeth and gums, or simply freshen your breath, Close Up Complete Fresh Protection Toothpaste is a great choice for daily use.

Pros: - Multi-vitamin formula for strong teeth and gums - Long-lasting freshness - Effective in treating bad breath Cons: - Some users may prefer a different flavor - Gel formula may not be preferred by everyone

Overall, Close Up Complete Fresh Protection Toothpaste is a convenient and effective oral care solution that offers complete protection for your teeth and gums. Try it today for a fresh and clean smile!

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Multi-vitamin formula aligns with consumer preference for holistic oral care. IMRB
Brand Strength 20 18 Strong brand reputation for bad breath treatment in India. Brand Equity
Category Momentum 20 15 Growing demand for oral care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced within the premium toothpaste segment in India. AC Nielsen
Competition 10 8 Facing moderate competition from other established oral care brands in India. Euromonitor
Use-case Advantage 5 5 Addresses specific needs for bad breath treatment effectively. Consumer Reports
Final Market Score 100 76/100 (3.80/5) Competitively positioned toothpaste with strong brand reputation.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Multi-vitamin formula aligns with consumer preference for holistic oral care.
    Sources: IMRB
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand reputation for bad breath treatment in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for oral care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced within the premium toothpaste segment in India.
    Sources: AC Nielsen
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other established oral care brands in India.
    Sources: Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific needs for bad breath treatment effectively.
    Sources: Consumer Reports
Summary
Competitively positioned toothpaste with strong brand reputation.

Where to Buy

Amazon India
₹99.00
2-4 days · ⭐ 4.5/5
Buy
Flipkart
₹95.00
3-5 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹100.00
N/A · ⭐ 4/5
-
Big Bazaar
₹98.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
99.00 2-4 days 4.5/5 Buy Now
Flipkart
95.00 3-5 days 4.3/5 Buy Now
Reliance Fresh
100.00 N/A 4/5 -
Big Bazaar
98.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.249.00 Rs.289.00

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Close Up Complete Fresh Protection Toothpaste From India s No 1 Gel Toothpaste With Multi Vitamin Formula Bad Breath Treatment 150 G 1 Count

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Best price
Rs.249.00 Rs.289.00