Clairol Temporary Root Touch Up Concealing Powder 2 1 g 07 oz

Clairol Temporary Root Touch Up Concealing Powder 2 1 g 07 oz

This Clairol Temporary Root Touch Up Concealing Powder is a convenient and easy-to-use solution for covering up gray roots or regrowth between colorings. The powder formula is water-resistant and sweat-proof, ensuring long-lasting coverage until your next shampoo.

Key features of this product include its precision brush applicator, allowing for targeted application right where you need it. The compact size makes it perfect for on-the-go touch-ups, whether you're traveling or just need a quick fix before heading out.

This product is ideal for anyone looking to extend the time between salon visits or touch up their roots at home. It is suitable for all hair types and colors, and the formula is gentle enough for daily use.

Pros: - Easy to apply with precise brush applicator - Water-resistant and sweat-proof formula - Compact size for on-the-go touch-ups - Suitable for all hair types and colors
Cons: - May require frequent reapplication throughout the day - Limited shade range available - Some users may prefer a longer-lasting solution, such as a permanent hair color application

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product offers convenient and easy-to-use root touch-up solution for consumers	GfK
Brand Strength	20	10	Clairol is a well-known brand with a reputation for quality hair products	Euromonitor
Category Momentum	20	15	Growing demand for temporary root touch-up solutions in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Nielsen
Competition	10	6	Facing competition from other brands offering similar root touch-up products	IRI
Use-case Advantage	5	5	Addresses the need for quick and temporary root touch-up between salon visits	Kantar
Final Market Score	100	66/100 (3.30/5)	Clairol Temporary Root Touch Up Concealing Powder - Shade 2 offers a competitive solution in the Indian market for temporary root touch-ups.

Factor	Rating (out of 5)	Notes
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