Brut Original Perfume Eau De Toilette EDT for Men Long Lasting Masculine Fragrance Inspired from Paris Everyday Wear Imported Perfume for Office Parties Dated Outings 100 ml

Brut Original Perfume Eau De Toilette EDT for Men Long Lasting Masculine Fragrance Inspired from Paris Everyday Wear Imported Perfume for Office Parties Dated Outings 100 ml

Key Features: - Long lasting fragrance that lasts all day - Masculine scent that is perfect for everyday wear - Inspired by the city of Paris, known for its sophistication and romance - Comes in a 100 ml bottle, perfect for travel or keeping at home
For whom: - Men who appreciate a classic, masculine scent - Those who enjoy wearing a fragrance that lasts throughout the day - Anyone who wants to add a touch of Parisian sophistication to their daily routine
Pros: - Long lasting fragrance that stays with you all day - Masculine scent that is perfect for everyday wear - Inspired by the city of Paris, known for its sophistication and romance - Convenient 100 ml size is great for travel or home use
Cons: - Some may find the scent too strong for their liking - Not suitable for those looking for a light, subtle fragrance

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	100 ml size and long-lasting fragrance align well with Indian consumer preferences.	Kantar
Brand Strength	20	18	Brut is a well-established brand with strong recognition in India.	Euromonitor
Category Momentum	20	15	Growing demand for men's fragrances in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar fragrances in the market.	Nielsen
Competition	10	8	Facing strong competition from both local and international fragrance brands.	IRI
Use-case Advantage	5	5	Suitable for everyday wear, meeting a common need in the Indian market.	GfK
Final Market Score	100	76/100 (3.80/5)	Brut Original Eau de Toilette for Men holds a strong position in the competitive Indian men's fragrance market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—