Bridester Eyeliner Turquoise Peach Silver Purple Red Gold Green Nude Pink Orange Grey 2 G

Bridester Eyeliner Turquoise Peach Silver Purple Red Gold Green Nude Pink Orange Grey 2 G

Key Features: - Long-lasting formula - Water and smudge-proof - Vibrant and pigmented colors - Easy to apply with precision tip
For whom: This eyeliner is suitable for anyone looking to add a pop of color to their makeup looks. Whether you're a makeup enthusiast or just looking to experiment with different eyeliner shades, Bridester Eyeliner has a shade for everyone.
Pros: - Wide range of colors to choose from - Smooth application - Perfect for creating bold and unique eye looks
Cons: - Some shades may require multiple layers for full opacity - May not be suitable for those with sensitive eyes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Wide range of colors appeals to diverse Indian consumer preferences	Grazia, Cosmopolitan
Brand Strength	20	10	Brand well-known for quality eyeliners in India	Femina, Elle
Category Momentum	20	15	Eyeliner category growing rapidly in Indian market	Mint, Vogue
Price Positioning	20	10	Competitively priced compared to similar multi-color eyeliner sets in India	Harper's Bazaar, Femina
Competition	10	6	Facing moderate competition from established and new brands in Indian eyeliner market	Vogue, Elle
Use-case Advantage	5	5	Versatile colors suitable for both everyday wear and special occasions in India	Glamour
Final Market Score	100	66/100 (3.30/5)	Multi-color Bridester eyeliner set well-positioned in growing Indian market.

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