Bhimseni Royal Surmedani with Black Surma 3g Brass Metal Surmedani with Air Tight Surma Container for Eye Care

Bhimseni Royal Surmedani with Black Surma 3g Brass Metal Surmedani with Air Tight Surma Container for Eye Care

The Bhimseni Royal Surmedani with Black Surma is a traditional eye care product made from brass metal. It comes with a small air-tight container for storing the surma, ensuring that it stays fresh and hygienic for use.

Key Features: - Made from high-quality brass metal - Comes with a black surma for traditional eye care - Air-tight container to keep the surma fresh - Compact and convenient for travel

For whom: This Surmedani is suitable for anyone looking for a natural and traditional way to care for their eyes. It can be used by people of all ages, including children and adults.

Pros: - Made from durable brass metal - Compact size for portability - Air-tight container keeps the surma fresh - Traditional eye care remedy

Cons: - May require some practice to apply the surma correctly - Surma may need to be replenished regularly

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique brass metal container design and 3g quantity align well with premium positioning	RetailToday
Brand Strength	20	15	Established brand with loyal customer base in the Kajal & Kohls category	BrandWatch
Category Momentum	20	10	Growing demand for traditional eye care products in Indian market	IDC
Price Positioning	20	10	Competitively priced compared to similar premium eye care products in the market	PriceWatch
Competition	10	6	Facing moderate competition from both traditional and modern eye care brands	MarketPulse
Use-case Advantage	5	5	Specifically formulated for eye care, offering traditional benefits	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Premium Bhimseni Royal Surmedani with Black Surma in brass container holds strong in competitive Kajal & Kohls market.

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