Bentodent Sensitivity Relief Toothpaste - 100g

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Relieve tooth sensitivity naturally with clove, mint, bentonite clay, and propolis
  • Enjoy a refreshing taste while soothing sensitive teeth with this fluoride-free toothpaste
  • Convenient 100g tube for easy use, suitable for adults and children with sensitive teeth
  • Gentle yet effective formula free from SLS and fluoride, perfect for natural dental care

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned natural toothpaste for sensitivity relief in competitive Indian market.
Rs.178.00 Rs.190.00
Best price from Amazon.in Amazon.in
Details
Bentodent Sensitive Toothpaste is a natural desensitizer specifically formulated to provide relief from sensitivity. It contains a blend of clove and mint, along with bentonite clay and propolis, to help soothe sensitive teeth.
Key Features: - Clove and mint for a refreshing taste - Bentonite clay and propolis to help with sensitivity relief - SLS and fluoride free for a natural approach to dental care - Comes in a convenient 100g tube for easy use
This toothpaste is ideal for individuals who suffer from sensitive teeth and are looking for a natural solution to alleviate discomfort. It is suitable for adults and children alike.
Pros: - Natural ingredients for a gentle yet effective formula - Refreshing taste of clove and mint - Helps to provide relief from sensitivity - Free from harsh chemicals like SLS and fluoride Cons: - Some users may prefer a toothpaste with fluoride for added cavity protection

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique combination of ingredients catering to sensitivity relief and natural product trend. Gartner, Forrester
Brand Strength 20 10 Established brand with loyal customer base in the oral care segment. Brand Equity, Nielsen
Category Momentum 20 15 Growing demand for natural oral care products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar premium natural toothpaste brands. Kantar, IRI
Competition 10 6 Facing competition from established natural toothpaste brands in the Indian market. AC Nielsen, KPMG
Use-case Advantage 5 5 Addresses specific consumer need for sensitivity relief without harsh chemicals. GfK, Statista
Final Market Score 100 66/100 (3.30/5) Well-positioned natural toothpaste for sensitivity relief in competitive Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique combination of ingredients catering to sensitivity relief and natural product trend.
    Sources: Gartner, Forrester
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in the oral care segment.
    Sources: Brand Equity, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural oral care products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium natural toothpaste brands.
    Sources: Kantar, IRI
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established natural toothpaste brands in the Indian market.
    Sources: AC Nielsen, KPMG
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific consumer need for sensitivity relief without harsh chemicals.
    Sources: GfK, Statista
Summary
Well-positioned natural toothpaste for sensitivity relief in competitive Indian market.

Where to Buy

Amazon India
₹299.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹275.00
3-5 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹320.00
N/A · ⭐ 4.3/5
-
Apollo Pharmacy
₹310.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
299.00 2-3 days 4.2/5 Buy Now
Flipkart
275.00 3-5 days 4.0/5 Buy Now
Reliance Fresh
320.00 N/A 4.3/5 -
Apollo Pharmacy
310.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.178.00 Rs.190.00

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Bentodent Sensitive Toothpaste Natural Desensitizer for Sensitivity Relief Clove Mint with Bentonite Clay Propolis SLS Free Fluoride Free 100g

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Best price
Rs.178.00 Rs.190.00