Swiss Beauty Waterproof Eyebrow Pencil with Brush Smudge proof Eyebrow Definer Pencil Shade Dark Brown 6g Pack of 4

Swiss Beauty Waterproof Eyebrow Pencil with Brush Smudge proof Eyebrow Definer Pencil Shade Dark Brown 6g Pack of 4

This Swiss Beauty Waterproof Eyebrow Pencil is a must-have for anyone looking to achieve perfectly defined eyebrows that last all day. The pencil features a convenient brush on one end for easy blending and shaping, making it perfect for both beginners and makeup enthusiasts alike.

Key Features: - Waterproof formula ensures long-lasting wear - Smudge-proof for all-day confidence - Comes in a versatile Dark Brown shade - Pack of 4 ensures you always have a backup on hand

For whom: This eyebrow pencil is suitable for anyone looking for an easy-to-use, long-lasting eyebrow definer that adds definition and shape to their brows.

Pros: - Easy to use with the included brush - Waterproof formula lasts all day - Versatile Dark Brown shade complements a variety of skin tones - Pack of 4 ensures you always have a backup

Cons: - Some users may find the pencil to be slightly hard for initial application - May need to be sharpened frequently to maintain precision

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The waterproof and smudge-proof features cater to Indian consumers' needs.	Elle
Brand Strength	20	15	Swiss Beauty is a recognized brand in the Indian cosmetics market.	Vogue
Category Momentum	20	10	Eyebrow colors are a growing trend in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 4 eyebrow pencils.	Femina
Competition	10	9	Facing competition from other popular eyebrow pencil brands in India.	Cosmopolitan
Use-case Advantage	5	2	Convenient brush for easy application on-the-go.	Grazia
Final Market Score	100	66/100 (3.30/5)	Swiss Beauty Waterproof Eyebrow Pencil with Brush is well-positioned in the Indian market, offering a competitive choice for consumers.

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