Swiss Beauty Power Stage Eyeshadow Palette with 20 pigmented shades Blend of Matte and shimmers eye makeup palette Shade Mystic Glam 25g

Swiss Beauty Power Stage Eyeshadow Palette with 20 pigmented shades Blend of Matte and shimmers eye makeup palette Shade Mystic Glam 25g

Key Features: - Contains 20 pigmented shades - Blend of matte and shimmers - Comes in the shade Mystic Glam - Lightweight and easy to carry
For whom: - Makeup enthusiasts - Those who love experimenting with different eye looks - Anyone looking for a versatile eyeshadow palette
Pros: - Wide range of shades to choose from - Blendable and long-lasting formula - Can create a variety of looks from natural to glam
Cons: - Some users may find the palette too bulky for travel - Shimmers may have some fallout

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Palette offers a good mix of matte and shimmer shades, aligning with current trends.	Vogue India
Brand Strength	20	10	Swiss Beauty gaining popularity among Indian consumers.	Brandwatch
Category Momentum	20	15	High demand for eyeshadow palettes in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar palettes in the market.	Retail360
Competition	10	3	Facing competition from established brands offering similar palettes.	Cosmopolitan India
Use-case Advantage	5	3	Versatile shades suitable for both day and night looks.	Elle India
Final Market Score	100	66/100 (3.30/5)	Swiss Beauty Power Stage Eyeshadow Palette is well-positioned in the Indian market with a good balance of features and pricing.

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