Swiss Beauty Non Tranfer Matte Lipstick Smooth Waterproof Chocolava 2g

Swiss Beauty Non Tranfer Matte Lipstick Smooth Waterproof Chocolava 2g

About Product: Swiss Beauty Non Transfer Matte Lipstick in the shade Chocolava is a long-lasting, waterproof lipstick that provides a smooth matte finish.

Key Features: - Waterproof formula ensures long-lasting wear - Matte finish for a trendy and elegant look - Non-transferable, so no smudging or staining - Comes in a beautiful shade of Chocolava

For Whom: This lipstick is perfect for those who love a matte finish and want a lipstick that lasts all day without the need for touch-ups.

Pros: - Long-lasting formula - Beautiful matte finish - Water-resistant - Does not transfer

Cons: - May require a lip balm or moisturizer underneath for those with dry lips

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and waterproof features highly sought after in Indian market.	Euromonitor
Brand Strength	20	10	Swiss Beauty gaining popularity among Indian consumers.	Brandwatch
Category Momentum	20	15	Lipstick category growing rapidly in India.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in India.	Retail360
Competition	10	1	Intense competition in the Indian lipstick market.	Forbes
Use-case Advantage	5	5	Long-lasting formula suitable for Indian weather conditions.	Vogue
Final Market Score	100	66/100 (3.30/5)	Swiss Beauty Non Transfer Matte Lipstick has strong market fit in the competitive Indian lipstick segment.

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