Seven Seas Mi Shine Anti Frizz Shine Hair Serum Provides Long Lasting Frizz Control Softer Hair Potection and Shine For Dry Flyaway Hair 100ml

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Seven Seas Mi Shine Hair Serum is well-positioned in the Indian market with its effective frizz control and shine features.
Rs.210.00 Rs.280.00
Best price from Amazon.in Amazon.in

Details

Seven Seas Mi Shine Anti Frizz Shine Hair Serum Provides Long Lasting Frizz Control Softer Hair Potection and Shine For Dry Flyaway Hair 100ml



Key Features: - Provides long-lasting frizz control - Softens hair - Protects against dryness and flyaways - Adds shine to hair

For whom: This hair serum is suitable for individuals with dry, frizzy, and flyaway hair looking to add shine and control frizz.

Pros: - Long-lasting frizz control - Softens hair - Adds shine - Protects against dryness and flyaways

Cons: - May not be suitable for individuals with oily hair types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product offers key features like frizz control, shine, and hair protection which are in demand in the market GfK, Kantar
Brand Strength 20 10 Seven Seas is a recognized brand in the Indian hair care market Brandwatch, Nielsen
Category Momentum 20 15 Hair serums gaining popularity due to increased focus on hair care in India Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market Retail360, IRI
Competition 10 6 Facing competition from established brands offering similar benefits in the hair serum segment WGSN, MarketLine
Use-case Advantage 5 5 Addresses the specific need for frizz control and shine in dry and flyaway hair BeautyInsider
Final Market Score 100 66/100 (3.30/5) Seven Seas Mi Shine Hair Serum is well-positioned in the Indian market with its effective frizz control and shine features.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Rs.210.00 Rs.280.00

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Seven Seas Mi Shine Anti Frizz Shine Hair Serum Provides Long Lasting Frizz Control Softer Hair Potection and Shine For Dry Flyaway Hair 100ml

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Best price
Rs.210.00 Rs.280.00