REVLON Colorstay Overtime Lipcolor Long wearing Shiny Lip color Kiss proof Smudge Proof 99 Moisturizing ingredients Relentless Raisin 270

REVLON Colorstay Overtime Lipcolor Long wearing Shiny Lip color Kiss proof Smudge Proof 99 Moisturizing ingredients Relentless Raisin 270

The REVLON Colorstay Overtime Lipcolor is a long-wearing lip color that stays put all day without budging. Its shiny finish adds a touch of glamour to any look, making it perfect for all-day wear. Kiss proof and smudge proof, this lip color is perfect for busy days when you need your makeup to last.

Key features of this lip color include its 99 moisturizing ingredients, which keep your lips feeling soft and hydrated throughout the day. The shade Relentless Raisin 270 is a beautiful deep berry color that adds a pop of color to your lips without being overpowering.

This lip color is perfect for anyone who wants a long-wearing lip color that won't dry out their lips. Whether you're heading to work, going out for a night on the town, or just running errands, this lip color will stay put no matter what.

Pros of the REVLON Colorstay Overtime Lipcolor include its long-wearing formula, shiny finish, and moisturizing ingredients. It is also kiss proof and smudge proof, making it perfect for all-day wear. Cons may include the need for touch-ups throughout the day and some users may find the shiny finish to be too shiny for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	REVLON Colorstay Overtime Lipcolor offers long-wearing, kiss-proof, and smudge-proof features, meeting Indian consumers' demand for durability	IndiaRetailing
Brand Strength	20	15	REVLON is a well-established brand in India with strong customer loyalty	Brandwatch
Category Momentum	20	10	Lipstick category growing steadily in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar long-wearing lipsticks in the Indian market	ETRetail
Competition	10	6	Facing moderate competition from other long-wearing lipstick brands in India	Cosmopolitan
Use-case Advantage	5	5	REVLON Colorstay Overtime Lipcolor provides 99 moisturizing ingredients, catering to the Indian market's preference for hydrating lip products	Vogue
Final Market Score	100	66/100 (3.30/5)	REVLON Colorstay Overtime Lipcolor in Relentless Raisin 270 offers a competitive long-wearing, moisturizing lipstick option in the growing Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—