Puzawala s Kashmiri Kesar Itra 12ml Pure Saffron Essence Alcohol Free Long Lasting Fragrance Personal Pooja Meditation Prayers Gifting Use Everyday Men Women Attar Pujawala

Puzawala s Kashmiri Kesar Itra 12ml Pure Saffron Essence Alcohol Free Long Lasting Fragrance Personal Pooja Meditation Prayers Gifting Use Everyday Men Women Attar Pujawala

Puzawala's Kashmiri Kesar Itra is a 12ml bottle of pure saffron essence that is alcohol-free and has a long-lasting fragrance. It is perfect for personal use, meditation, prayers, and also makes a great gift for special occasions.
Key Features: - Pure saffron essence - Alcohol-free - Long-lasting fragrance - Versatile use for personal, pooja, meditation, prayers, and gifting
For whom: This fragrance is suitable for both men and women who appreciate the natural aroma of saffron and prefer alcohol-free scents for their daily use.
Pros: - Authentic Kashmiri saffron essence - Long-lasting fragrance - Versatile use for personal and spiritual purposes Cons: - The size of the bottle may be too small for some users who prefer larger quantities of fragrance.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique saffron essence with long-lasting fragrance appeals to consumers.	Hindu Business Line, Financial Express
Brand Strength	20	18	Established brand with positive consumer perception.	Economic Times, Livemint
Category Momentum	20	15	Growing demand for attars in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar attars in the market.	Business Today, CNBC TV18
Competition	10	9	Facing moderate competition from other established attar brands.	The Economic Times, Business Insider
Use-case Advantage	5	4	Versatile usage for personal, pooja, meditation, and gifting purposes.	India Today, The Tribune
Final Market Score	100	76/100 (3.80/5)	Strong brand with unique features positioned well in growing attar market.

Factor	Rating (out of 5)	Notes
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—