Pilgrim Matte Bullet Lipstick Intense Colour Transferproof Smudgeproof Nude Kiss 31

Pilgrim Matte Bullet Lipstick Intense Colour Transferproof Smudgeproof Nude Kiss 31

About Product: The Pilgrim Matte Bullet Lipstick is a highly pigmented lipstick that offers intense color payoff. It is transfer-proof and smudge-proof, making it perfect for long-lasting wear without worrying about touch-ups throughout the day.

Key Features: - Intense color - Matte finish - Transfer-proof - Smudge-proof - Nude shade

For whom: This lipstick is perfect for anyone looking for a long-lasting, intense color lipstick in a beautiful nude shade. It is great for everyday wear or special occasions when you need your lipstick to stay put.

Pros: - Highly pigmented - Matte finish looks elegant - Transfer-proof and smudge-proof for long-lasting wear - Nude shade is versatile and complements a variety of skin tones

Cons: - Some users may find the matte finish to be slightly drying, so it's recommended to use a lip balm or primer underneath for added moisture.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and smudge-proof features align with current trends.	Vogue
Brand Strength	20	18	Pilgrim has established a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Growing demand for long-lasting lipsticks in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar transfer-proof lipsticks.	RetailToday
Competition	10	10	Facing moderate competition from other popular matte lipstick brands.	Cosmopolitan
Use-case Advantage	5	3	Versatile shade suitable for daily wear in Indian climate.	Elle
Final Market Score	100	81/100 (4.05/5)	Strong contender in the Indian matte lipstick market with competitive pricing and on-trend features.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—