PAC Eyebrow Definer 3 Colors

PAC Eyebrow Definer 3 Colors

The PAC Eyebrow Definer is a versatile beauty product that helps you achieve perfectly groomed eyebrows with ease. Available in 3 different colors, this eyebrow definer is suitable for various skin tones and hair colors.

Key Features:
- Comes in 3 different shades: Dark Brown, Natural Brown, and Gray Brown
- Twist-up pencil design for easy application
- Long-lasting formula that stays put all day
- Can be used to fill in sparse areas or shape the eyebrows

For whom:
The PAC Eyebrow Definer is perfect for anyone looking to enhance the natural shape and fullness of their eyebrows. Whether you prefer a natural look or a bold, defined brow, this product has got you covered.

Pros:
- Easy to use and blend
- Pigmented formula that provides excellent color payoff
- Convenient twist-up design eliminates the need for sharpening

Cons:
- Limited shade range may not cater to all skin tones
- May require frequent reapplication for those with oily skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Variety of colors and ease of application.	Vogue India
Brand Strength	20	18	PAC known for quality and variety in cosmetics.	Brandwatch
Category Momentum	20	15	Eyebrow colors trending in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products.	Retail Today
Competition	10	5	Facing competition from established and new brands.	Business Standard
Use-case Advantage	5	3	Versatile for different eyebrow styles.	Elle India
Final Market Score	100	76/100 (3.80/5)	Strong brand with good product fit, facing competitive market.

Factor	Rating (out of 5)	Notes
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