Nyx Professional Makeup Butter Lip Gloss Devil s Food Cake 8ml

Nyx Professional Makeup Butter Lip Gloss Devil s Food Cake 8ml

The Nyx Professional Makeup Butter Lip Gloss in Devil's Food Cake is a glossy lip product that gives a pop of color while providing hydration to the lips.

Key Features: This lip gloss has a buttery smooth texture that glides on effortlessly, leaving a shiny finish. The formula is enriched with shea butter and vitamin E to keep lips soft and moisturized.

For whom: This lip gloss is perfect for anyone looking for a high-shine, hydrating lip product that adds a touch of color to their makeup look.

Pros: The Nyx Butter Lip Gloss is non-sticky and comfortable to wear, making it perfect for everyday use. The Devil's Food Cake shade is a beautiful deep red that flatters a wide range of skin tones.

Cons: Some users may find the color to be too bold for their liking, or the glossy finish may not be long-lasting for those looking for a more matte lip look.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Devil's Food Cake flavor aligns with Indian consumer preferences.	Euromonitor
Brand Strength	20	18	Nyx Professional Makeup is a well-known brand in India.	Brandwatch
Category Momentum	20	15	High demand for lip glosses in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar lip glosses in India.	Retail360
Competition	10	8	Facing moderate competition from other lip gloss brands in India.	Cosmopolitan
Use-case Advantage	5	5	Versatile for both casual and formal occasions in India.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand and flavor fit, competitive pricing, facing moderate competition.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—