Nykaa So Creme Creamy Matte Lipstick Deja Nude

Nykaa So Creme Creamy Matte Lipstick Deja Nude

Nykaa So Creme Creamy Matte Lipstick in Deja Nude is a rich and creamy lipstick that provides a matte finish without drying out the lips.

Key Features: - Creamy formula for easy application - Matte finish for long-lasting wear - Enriched with Vitamin E for added hydration

For whom: This lipstick is suitable for anyone looking for a comfortable matte lipstick that doesn't feel drying on the lips.

Pros: - Creamy texture glides on smoothly - Long-lasting formula - Variety of shades available

Cons: - May require touch-ups throughout the day

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish and creamy texture align with current trends.	Vogue
Brand Strength	20	18	Nykaa's strong brand presence and customer loyalty.	Brandwatch
Category Momentum	20	15	Growing demand for lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products.	Retail360
Competition	10	8	Facing moderate competition from other popular brands.	Cosmopolitan
Use-case Advantage	5	5	Versatile shade suitable for various occasions.	Elle
Final Market Score	100	76/100 (3.80/5)	Nykaa So Creme Creamy Matte Lipstick Deja Nude is well-positioned in the Indian lipstick market.

Factor	Rating (out of 5)	Notes
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